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CULTURAL GUIDE
ALMANAC HUXLEY
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“Becoming a businessman just to get rich is a waste of time”. Leadership rules of inditex founder Amancio Ortega
“The day you stop feeling that you need to prove something to the world and to yourself, you will really achieve something meaningful”. Philanthropist entrepreneur Naveen Jane’s innovative ideas
“Interest in life in all its manifestations is the secret of all creative people”. American advertising genius Leo Burnett’s rules of success
“Leadership is not just about transferring energy, but about unleashing the energy of other people”. Leadership guidelines by sustainable development evangelist Paul Polman
A HANDFUL OF RAISINS: the rules of success for the new stars of the world of gastronomy Nusret Gokce, Magnus Nilsson and Alan Geaam
“A large company is like a centipede: if one or two legs fall off, it will not affect walking and growth in any way”. Leadership rules of Asia’s richest man, Mukesh Ambani
ARIANNA’S THREAD. The rules of life and leadership of the founder of the media portal The Huffington Post Arianna Huffington
“Work as if someone, somewhere, works 24 hours a day in the hope of beating you up”. Life lessons and business rules of billionaire Mark Cuban
“The best ideas come as jokes. Make your thinking as funny as possible”. “Advertising king” David Ogilvy’s Business Rules
“Live, love, laugh, leave a legacy behind”. The Life Mission Statement of Stephen Covey, Author of The Seven Habits of Highly Effective People
“Profit is not the only measure of success”. Business rules of eco-activist and ex-CEO of Patagonia Rose Marcario
THREE WAYS OF DEVELOPMENT: evolution, revolution, transformation
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